Intense Competition between Two Well-known Gaming Software Providers

The software providers of online casino games always intend to differentiate their product offerings, so that they could avoid themselves from intense competition. This can be especially observed in case of online slot games. The product differentiation facilitate each of the software providers of online casino games in creating niche of their own within the space of online gaming. During the last 15 years, majority of the software providers have followed this approach in the online gambling sector. However, during the last year, two topmost online casino gaming software as Cryptologic and Playtech have undergone intense in specific genre of online slot games with the retention of their distinct product offerings in various other sectors of online gambling.

Branded Super Hero Games is the first category of online slot games, for which both Playtech and Cryptologic have undergone for intense competition. In the year 2007, Cryptologic gaming software has entered in this sector with the launch of its Spider-Man slot game. Cryptologic has performed this via signed deal with Marvel Comics, who is the owner of copyright for super heroes series. During the coming two years, Cryptologic has launched more than 15 casino games themed on various super heroes from Marvel Comics. Thus, super hero series has become one among the popular series of online slot games forever.

In the year 2009, Playtech casino software has impinged in this sector with the announcement of his agreement with Marvel Movies. Marvel Movies is one among the well-known group responsible for creation of movies themed on series of super heroes. In fact, in the last year, software provider Playtech has offered several super hero series online slot games to be played at most of the Playtech powered online casinos. The main difference among the super hero series of online slot games launched by Cryptologic and Playtech is associated with the styles and graphics of casino games. This is because; slot games from Playtech has made the utilization of movie versions of series from super hero slot games. On the other hand, Cryptologic has utilized the printed version of same series of slot games.

Although valid proof is not available but it is being said that Cryptologichas breached the agreement with Marvel and is currently facing legal allegations for the same. After this event, has not released a single slots game, w2hich is based on Marvel super hero theme. Even after this, Cryptologic is competing with Playtech in terms of branded super hero slots games. In fact, after terminating the contract with Marvel, Cryptologic has signed agreement with DC Comics DC Comics, who are the chief competitors of Marvel games. Over the fast year, 4 slots games based on DC Comics super hero are already released by Cryptologic and the battle with Marvel is still on.

Another filed where Cryptologic and Playtech are having head to head fight is in the online slots game, which are based on Hollywood movies.In this case also, Cryptologic first the partnership agreement with Paramount and Playtech entered the slots games which are based on MGM movies. Some of the popular Cryptologic released games are Forrest Gump, Ferris Bueller’s Day Off and Braveheart.

Pink Panther and Rocky are the popular slot games powered by Playtech software. Both of these software are facing intense competition in super hero sector as compared to sector of branded Hollywood movies. This is because; customers can select large number of movies, along with large number of varieties in nature of movies. Video clips, graphics, bonus games and dialogues and so on are common features included in content of movies.


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