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British lawmakers vs. gambling ads on Google


03-05-2009

Several British Members of Parliament (MP) have doubt regarding the action made by Google to give opportunities to online gambling to put their advertisements on its search engine. Supported by the Church of England, Labour MP for Birmingham Perry Barr, Khalid Mahmood stated that this house notes with regards the latest conclusion of Google to reintroduce online gambling ads throughout a period of financial slump; advocates the Church of England's position that the actions of Google risk generalizing gambling in the public; and calls on Google to go over its policy in proportion to its own responsibilities on corporate social accountability." Google permitted U.K. based and licensed online gambling companies to put their advertisement through sponsored links back in October and the online betting firm Ladbrokes was the first to take advantage of it. According to specialists, the decision was made by the search engine giant to counterbalance the waning income from advertising because of the worsening economy and some expect that the income from the online gambling ads could reach easily more than 300 million pounds.


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